London/UK

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The Brand

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Perhaps best known for its year-round rooftop terrace, the Golden Bee in Shoreditch, London is the go-to for those who require a kick-ass view with their G&T. 

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The Goal and My Role​

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The Golden Bee needed a website revamp to make it more user-friendly as well as representative of the diverse range of services offered.

The primary goal was to position Golden Bee as the premier rooftop terrace bar of the area through strategic SEO copy, while maintaining the brand's distinct tone of voice.

After the main site had been done, we decided to create a page dedicated to bad weather, illustrating with evocative copy how even when it's cold and rainy, the rooftop canopy makes it a year-round sanctuary, perfect for every season.